LONDON – Traffic jams on UK roads are likely to return quickly after the Corona crisis. 75 percent of UK citizens are concerned about the negative environmental impact this might have. Faced with such increased congestion, nearly as many are prepared to use a navigation app to choose their route. Surprisingly then, when selecting a route, environmental considerations are not a priority for the majority of drivers. Instead, almost two-thirds of respondents want a route that guarantees the shortest travel time. These are findings of the ‘Kapsch TrafficCom Index’. 1,000 citizens representative of the population has been surveyed by a market research institute in the UK.
The intelligent use of navigation devices offers opportunities to reduce road congestion and traffic jams. This technology could also help to achieve other desirable goals. For example, traffic planners could also factor in environmental impacts such as CO2 emissions in their route recommendations. The survey findings show that this would require a change in overall thinking, though: At present, the majority of drivers in the UK consider the shortest travel time (61 percent), the most reliable travel time (59 percent) or the shortest distance (53 percent) to be “important” or “very important” when selecting a route. And only 39 percent of the respondents consider routes with the lowest impact on the environment to be “important” or “very important”.
“Smart navigation networks are a key technology for fundamentally reducing traffic jams and pollution on roads,” says Steve Parsons, Head of UK Sales Kapsch TrafficCom. “The desire of drivers to use navigation tools to minimize travel times should be utilized by public planners. The aim is to offer digital traffic management solutions that take important societal goals into account. Environmental protection is one of these important targets that will improve our everyday life.”
For example, traffic light control systems, which automatically adapt to the current traffic situation, have already proven their effectiveness. Such signal control systems have been installed in the Spanish capital Madrid, where they reduced traffic jams by about 20 percent. The volume of traffic jams will be reduced even more significantly if car data is linked to the traffic control network.
Please find the full press release here: https://www.kapsch.net/kapsch/media/press/ktc/ktc_200421_pr?lang=en-us